Control who can access your links and when
Add password protection, expiry dates, click limits, and geographic restrictions to any link. Perfect for limited-time offers, gated content, and exclusive promotions that need tight access control.
Link ProtectionOnce you share a link, anyone can access it at any time. There's no way to limit access to specific audiences, time windows, or usage counts. This creates security and marketing risks.
Promotional links stay active long after the campaign ends
No way to restrict link access to specific regions or audiences
Gated content links get shared publicly without authorization
No usage limits -links can be forwarded and reused indefinitely
Require a password to access the destination. Perfect for gated content and exclusive offers.
Set a date and time when the link automatically stops working. Ideal for limited-time promotions.
Limit the number of clicks a link can receive. Create true scarcity for exclusive offers.
Open any link in your dashboard and navigate to the Protection settings tab.
Add a password, set an expiry date, define a click limit, or configure geographic restrictions.
Choose where visitors go when the link expires or limits are reached -a custom page, your homepage, or a message.
Visitors must enter a password before being redirected. Share the password only with intended recipients.
Links automatically deactivate after a specific date and time you set.
Set a maximum number of clicks. Once reached, the link redirects to your fallback URL.
Allow or block access from specific countries or regions.
Define where visitors land when protection rules prevent access.
See how many clicks remain, time until expiry, and current access status at a glance.
Compare link protection features
| Feature | linkutm | Bitly | Rebrandly | utm.io |
|---|---|---|---|---|
| Password protection | ||||
| Expiry dates | ||||
| Click limits | ||||
| Geographic restrictions | ||||
| Custom fallback URL | ||||
| Free tier available |
Password protection
Expiry dates
Click limits
Geographic restrictions
Custom fallback URL
Free tier available
Add passwords, expiry dates, and click limits to any link. Protect your content and create real urgency for your campaigns.
