Best utm.io Alternative in 2026 - linkutm
utm.io pioneered UTM management but charges separately for branded shorteners and limits workspaces. linkutm combines UTM management with branded short links, QR codes, and team collaboration in one affordable platform.
Why People Switch from utm.io
Limited Branded Shorteners
utm.io only includes 1 branded shortener on Plus and Professional plans. linkutm includes custom domains on all paid plans with up to 10 on Agency.
Higher Price for UTM Features
utm.io's Professional plan at $69/month is needed for API access and custom parameters. linkutm includes templates, rules, and variables starting at $9/month.
Chrome Extension Dependent
utm.io's primary workflow relies on its Chrome extension. linkutm offers both a full web app and a Chrome extension.
Limited Workspace Count
Even utm.io's Enterprise plan limits you to 3 workspaces. linkutm offers up to 15 projects on the Agency plan.
linkutm vs utm.io: Feature Comparison
A detailed look at how linkutm compares to utm.io across the features that matter most.
| Feature | ![]() | |
|---|---|---|
| UTM Builder | ||
| UTM Templates | Up to 50 | 3-30 |
| UTM Naming Rules | ||
| Branded Short Links | Plus+ ($19/mo) | |
| Custom Domains | Up to 10 | 1-3 |
| QR Code Generator | ||
| Chrome Extension | ||
| Bulk Link Builder | Plus+ ($19/mo) | |
| Workspaces/Projects | Up to 15 | 1-3 |
| Team Members | Up to 5 | Unlimited |
| Starting Price | $9/mo | $19/mo |
UTM Builder

UTM Templates

UTM Naming Rules

Branded Short Links

Custom Domains

QR Code Generator

Chrome Extension

Bulk Link Builder

Workspaces/Projects

Team Members

Starting Price

Why Choose linkutm Over utm.io
Branded Links Included
Every paid plan includes custom domain support. utm.io charges $19/month just to get 1 branded shortener.
More Features at a Lower Price
linkutm Personal at $9/month includes templates, rules, a custom domain, and 250 links. utm.io Plus at $19/month includes fewer templates and only 1 shortener.
More Projects for Multi-Brand Teams
Manage up to 15 projects on Agency. utm.io limits even Enterprise customers to 3 workspaces.
Full Web App Experience
linkutm provides a complete web app for UTM management, not just a browser extension workflow.
How to Switch from utm.io to linkutm
Switching takes just a few minutes. Follow these three steps to get started.
Export Your utm.io Links
Download your UTM links and templates from utm.io's dashboard.
Import Templates into linkutm
Recreate your UTM templates and naming rules in linkutm's web app.
Connect Custom Domains
Point your branded domains to linkutm and start creating links with UTM parameters built in.
Pricing: linkutm vs utm.io
See how linkutm and utm.io compare on pricing and what you get at each tier.
Free
$0- 25 Links/Mo
- 3 UTM Templates
- Chrome Extension
- 25 QR Codes
Personal
$9/mo- 250 Links/Mo
- 10 Templates
- 1 Custom Domain
- UTM Rules
Growth
$29/mo- 1,500 Links/Mo
- 25 Templates
- 3 Custom Domains
- 3 Users
Agency
$79/mo- 3,500 Links/Mo
- 50 Templates
- 10 Custom Domains
- 5 Users
PricingStarter
$0- Unlimited Links
- 3 Templates
- 0 Branded Shorteners
- 1 Workspace
Plus
$19/mo- Unlimited Links
- 5 Templates
- 1 Branded Shortener
- 1 Workspace
Professional
$69/mo- Unlimited Links
- 10 Templates
- 1 Branded Shortener
- API Access
Business
$159/mo- Unlimited Links
- 30 Templates
- 2 Branded Shorteners
- 2 Workspaces
Frequently Asked Questions
Common questions about switching from utm.io to linkutm.
Yes. linkutm offers the same UTM management capabilities plus branded short links, QR codes, and more custom domains at a lower price.
linkutm starts at $9/month with templates, rules, and a custom domain. utm.io starts at $19/month with fewer templates and only 1 shortener. linkutm is roughly 50% less expensive.
Not on the free plan. utm.io's Starter plan uses the utm.guru shortener. Branded shorteners require Plus ($19/month) or higher with only 1-3 branded shorteners.
Yes. linkutm supports up to 15 projects on the Agency plan, ideal for agencies managing multiple brands. utm.io limits workspaces to 1-3.
Ready to switch from utm.io?
Start with our free plan and see why marketing teams choose linkutm for UTM management, branded links, and campaign tracking.
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