linkutm MCP Server

Manage UTM links from your AI assistant

Connect ChatGPT, Claude, Cursor, and VS Code to your linkutm workspace. Ask in plain words, and your assistant builds tracked links, makes QR codes, and reports on clicks and GA4 campaigns.

MCP server URL:https://api.linkutm.com/api/v1/mcp
OAuth sign-in, no keys to pasteWorks with any MCP clientIncluded on Growth and above
Setup

Connected in under a minute

Pick your AI app, paste the server URL, and click Allow. Works with ChatGPT, Claude, Claude Code, Cursor, VS Code, and any other MCP client.

ChatGPT on the web.

  1. 1Open Settings, then Security and login, and turn on Developer mode.
  2. 2Go to Settings, then Plugins, click Add, then Create MCP App.
  3. 3Name it linkutm and paste the server URL under Connection.
  4. 4Set Authentication to OAuth and click Create.
  5. 5Sign in to linkutm, pick a workspace, and click Allow.
  6. 6In a new chat, click + next to the message box and choose linkutm.
Server URL
https://api.linkutm.com/api/v1/mcp
What it can do

Your whole workspace, one chat away

The same links, QR codes, and reports you use in the dashboard, now reachable from the AI tools your team already works in.

Create and edit UTM links

Build branded short links with UTM parameters, update destinations, and archive old links from chat.

Generate QR codes

Create, restyle, and manage QR codes for any link without opening the dashboard.

Read click analytics

Ask for clicks by link, campaign, country, device, or referrer and get the numbers back in plain language.

GA4 campaign performance

Connect Google Analytics 4 from chat, then compare GA4 sessions and conversions for your tracked campaigns.

Organize with tags and folders

Create and rename tags and folders, then file links into them as you go.

Templates and UTM parameters

Reuse your saved UTM templates and custom parameters, so AI-made links follow your naming rules.

Example prompts

Just ask in plain words

No forms and no copy-pasting between tabs. Your assistant uses your templates and naming rules, so every link stays consistent.

  • Create a short link to acme.com/black-friday for our newsletter, utm_source=newsletter, utm_medium=email, utm_campaign=bf_2026.
  • Which of my links got the most clicks in the last 30 days, and from which countries?
  • Make a QR code for the spring flyer link and put the link in the Print folder.
  • Compare GA4 sessions for my summer_sale campaign across Facebook and Instagram for last quarter.
  • Use our Paid Social template to build links for these five ad sets.
Security

You stay in control

AI apps get exactly the access you approve, for one workspace, for as long as you want.

OAuth sign-in

Your AI app never sees your password. You approve access once, for one workspace.

Your role still applies

Every action runs with your workspace permissions. A viewer cannot delete links from chat.

Revoke any time

Disconnect an AI app from your linkutm settings and its access ends right away.

FAQ

Frequently Asked Questions

Everything you need to know about the linkutm MCP server.

Still have questions? Talk to us, or try it on the free plan.

Your campaigns deserve better tracking

Stop guessing which campaigns work. Standardize your UTMs, brand every link, and get the attribution data you need to grow.

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